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HomeMy WebLinkAboutRES 22-16 RESOLUTION NO. 22-16 A RESOLUTION OF THE MAYOR AND CITY COUNCIL OF THE OITY OF APACHE JUNCTION, ARIONA, TO RETROACTIVELY DESIGNATE THE CITY OF APACHE JUNCTION AS A DESTINATION RKETING ORGANIZATION FOR THE PURPOSE OF COORDINATING TOURISM PROMOTION WITH THE ARIZONA OFFICE OF TOURISM. WHEREAS, the City of Apache Junction is a growing tourism destination for domestic and international visitors; and WHEREAS, the City of Apache Junction has established tourism line-of-service and executed industry best practices through the Apache Junction Economic Development Department, including a VisitAJ tourism brand, a VisitAJ.com tourism ebsite, and a VisitAJ marketing campaign; and WHEREAS, the Arizona Office of Tourism ("AOT") is the Destination Marketing Organization (" MO") for the State of Arizona and is seeking to streamline efforts to coordinate tourism promotion through a local D O designation campaign; and WHEREAS, AT defines a D O as °°a not-far-profit organization or governmental unit that is responsible for the tourism promotion and marketing of a destination on a year-round basis"; and WHEREAS, local DMOs must be designated by a municipality, county or tribal entity (the "Entity") ; and WHEREAS, AOT now requires D O-designation for participti in AOT programs, including grants, trade shows, and other opportunities for tourism promotion and funding; and WHEREAS, AOT requires the designated D O to submit the ACT Designation of Destination Marketing Organization Affidavit, attached hereto as Exhibit A and incorporated herein b reference, and an official action by the Entity leadership that authorized the designation of the D 0; and WHEREAS, becoming a designated D 0 within the State of Arizona would provide the City of Apache Junction the benefit of exclusive partnership and grant opportunities with AOT that would serve to promote local tourism, support local business, and generate local tax revenue; and RESOLUTION NO. 22-16 PAGE 1 OF WHEREAS, the City Council of the City of Apache Junction have determined that it is in the best interest of the City to become a designated DMO in the State of Arizona. NOW, THEREFORE, BE IT RESOLVED BY THE MAYOR AND CITY COUNCIL OF THE CITY OF APACHE JUNCTION ARIZONA, AS FOLLOWS : 1) The mayor and city council designate the City of Apache Junction to become a Destination Marketing Organization for the purpose of recognition by the Arizona Office of Tourism and the authorization be effective retroactively from July 1, 2022 until revoked by the City Council but shall be effective at least until July 2023. 2) Staff shall have the authority to execute the ACT Designation of Destination Marketing Organization Affidavit and other such documents that may be necessary to carry out the intent of the ACT Designation of DMO Affidavit. PASSED AND ADOPTED BY THE MAYOR AND CITY COUNCIL OF THE CITY OF APACHE JUNCTION, ARIZONA, THIS / 4 2 DAY OF SIGNED AND ATTESTED TO THIS DAY OF &&gg4,j,4 , 20.V. r i I CHIP" WI SON Mayor ATTEST: A Cl I6FJE PE A Cl y Clerk APPROVED AS TO FORM: RICH J. STERN City Attorney RESOLUTION NO. 22-16 PAGE 2 OF 2 Exhibit A ARIL'ONA OFFICE OF TOURISM DESIGNATION OF DESTINATION MARKETING ORGANIZATION AFFIDAVIT STATE OF ARIZONA Ss. COUNTYOF 1, . being first duly sworn,state as follows: 1. 1 am a duly authorized representative of (the"Entity"), located at the physical address of and I maybe reached at the following telephone number: 2.This affidavit attests that the following organization meets the Arizona Office of Tourism requirements and is designated as the DO for the Entity: 3.The above-listed organization has been designated as the Entity's DO, by official action,to wit: — ,on —day of .20—. (List official action,such as Resolution,Ordinance,and/or Contract) and date of execution) 4. 1 am attesting that,per the listed official action,the Entity agrees that such DO designation will be effective indefinitely or until the Entity amends the designation.AOT can request written verification at any time. I certify that, under the penalty of perjury of the law of the state of Arizona,that the above written statements herein are true and accurate to the best of my knowledge,and that I have authority granted by the Entity to sign this affidavit. (Signature) (Printed or typed name) (Title) SUBSCRIBED AND SWORN to before me,the undersigned notary,this_day of 20___,by a person demonstrated to me to be based on Notary Public